A Reflection on Charismatic Leadership in Today’s Dynamic Landscape

Fristy Sato
3 min readAug 25, 2024

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Photo by Daniel on Unsplash

Leadership styles have a dramatic impact on company culture, employee engagement, and overall success. In exploring the main leadership styles of autocratic, bureaucratic, and charismatic as outlined in Russell’s (2011) “Leadership Theories and Style: A Transitional Approach,” I believe charismatic leadership to be the most resonant with my experiences. This paper goes into the charismatic leadership style, gives historical examples, and discusses a personal experience in which characteristics of this style were obvious.

Charismatic Leadership Defined

Charismatic leadership is defined by a leader’s capacity to inspire and drive others to achieve greater success, frequently resulting in a deep emotional relationship between the leader and their followers. Russell (2011) defines charismatic leaders as dramatic and compelling, commanding attention and motivating action with their appearance and voice. This style of leadership may be extremely effective in dynamic and demanding circumstances that need creativity and quick answers.

Historical Exemplars: Martin Luther King Jr. and Steve Jobs

There are several examples throughout history of charismatic leaders who had a significant effect on their society and organizations. Martin Luther King Jr. personifies charismatic leadership in the context of social transformation. His compelling oratory and unshakable dedication to racial justice inspired millions to join the Civil Rights Movement, which eventually led to enormous social and political transformations in the United States (Miller, 1999). King’s charm was derived not just from his eloquence, but also from his steadfast moral authority and dedication to nonviolent resistance.

Similarly, Steve Jobs’ leadership at Apple personifies the power of charm in the corporate sector. Jobs’ imaginative approach and ability to connect with his audience helped shape Apple’s culture of invention and design (Isaacson, 2011). His lectures were notorious for their passion and theatricality, which fueled enthusiasm and conviction in the company’s purpose (Yoffie, 2005). While Jobs’ leadership style might be demanding and even dominating at times, his magnetism was instrumental in bringing Apple to the forefront of global technology.

Personal Reflection: Utilizing Elements of Charismatic Leadership

While my previous primary leadership style was democratic/participative, I think that good leadership requires adjusting to changing conditions. Therefore I changed my leadership style from Democratic/Participative to Charismatic leadership style. I believe by fostering a motivated and engaged workforce was critical to my success as a product manager for Jobwher, a web service platform that connects Japanese companies with overseas developers. I actively engaged the team in decision-making processes, ensuring that their views and ideas were heard throughout Jobwher’s growth. This not only empowered them, but also strengthened their ownership of the project, improving their drive and dedication.

Furthermore, I saw the value of developing strong team ties outside of official work situations. To build a more collaborative and supportive workplace, I periodically scheduled team outing. We went to karaoke, restaurants, and picnics together. These informal contacts served to enhance team bonds, resulting in better communication, cooperation, and overall team spirit.

Comparison with Autocratic and Bureaucratic Leadership

Unlike autocratic leadership, when decisions are centralized and subordinates have little say, charismatic leadership relies on the leader’s ability to engage and motivate. While both types can result in swift decisions, charismatic leadership promotes a more inclusive and energetic workplace. Bureaucratic leadership, defined by rigid adherence to rules and structured processes (Russell, 2011), contrasts with charismatic leadership, which is known for its flexibility and adaptability. Bureaucratic leadership provides continuity and predictability, but it may lack the agility and creativity that charismatic executives bring to a business.

Conclusion

Charismatic leadership, with its emphasis on inspiration and personal charisma, provides a dynamic way to leading in circumstances requiring quick adaptation and high involvement. Based on my personal experiences, incorporating charismatic components into my largely democratic approach increased my efficacy, particularly in stakeholder involvement and support for our project.

References

Isaacson, W. (2011). Steve Jobs. Simon & Schuster.

Miller, W. R. (1999). Martin Luther King, Jr.: History and memory. Oxford University Press.

Russell, E. (2011, September 8). Leadership theories and style: A transitional approach. General Douglas MacArthur Military Leadership Writing Competition.

Yoffie, D. B. (2005). Eggshells: How three decades of technological breakthroughs crashed at Apple’s doorstep. Harvard Business School Publishing.

Note:
This article is written based on University of The People Leading in Today’s Dynamic Context (BUS 5411) written assignment by Fristy Tania in April 2024

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Fristy Sato
Fristy Sato

Written by Fristy Sato

Inner Child & Manifestation Coach | Certified Trauma-Informed Coach | Certified Life Coach in NLP | Founder Conscio

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